What Victoria Stilwell has that you don’t (Besides Fame)
It seems that every so often, I scroll across my newsfeed and people are sharing videos of the work of other trainers for the sole purpose of criticizing them. They
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99 Problems: The Single Thing the Stops Dog Trainers From Being Effective on Social Media
I see it all the time. Trainer after trainer creating blog posts, videos or other content and sharing away on social media. When I see it, my neck instantly tenses.
What Does Training Dogs Have to Do with Marketing Anyway?
How do you train a dog? Simple. Dogs learn by associations. If you want your dog to do something you like, you simply pair that behavior with something good. You create
Overcoming Overwhelm: A Simple Strategy to Help Ditch the Stress While Building Your Dog Training Business
I slept in today. Today, I woke up at 7 am. That never happens. Inevitably, puppy Edge will want to go out and will start spinning circles in his crate,
Going Digital: 3 Things You Need to Take Your Dog Training Business to the Next Level
The world has gone digital. If we are being totally honest, most of us spend way too much time glued to our phones, our laptops, our tablets or computers. In
4 Ways to Optimize Your Dog Training Website to Give Your Business a Boost
It was many years ago. I owned my own dog training company and business was successful. I worked for it, no doubt. But my hard work was paying off. We had a
Talent is cheap: 5 Success Practices to Move Your Dog Training Business Forward
I remember it like it was yesterday. I was sitting with my then-husband, drinking a cup of coffee one morning in our home in Southern California. He was a musician.
Fighting Filters: Get the Most Out of Training Discussions With One Simple Question
“I hate it when people pet their dog to calm them while they are biting. It’s stupid,” she proudly proclaimed on an internet message board. It was at the start
Don’t Play the Telephone Game: Installing a Feedback Loop to Combat Confusion
I sat in the small room, 2 Former Navy SEALs standing in front of me, a number of weapons adorning the dark green wall behind them. During this impromptu meeting,